Professional E-Sports as a Coach

October 25, 2024

When you’re coaching competitive Fortnite, you quickly realize—you’re not coaching Fortnite.

You’re teaching children values.

The beauty of E-Sports in general lies in its chaos.

It’s fast, unpredictable, and brutally honest. Every mistake is magnified; every decision has consequences that can last an entire game, an entire tournament even. For young players, that creates a learning environment where every game is a psychology lesson disguised as entertainment. When you coach at a high level, you’re not spending time helping them refining their technical fundamentals, how to build faster or shoot straighter—you’re teaching things like:

  • Don’t be greedy.
  • Have patience.
  • Take calculated risks.
  • Allocate your resources wisely.
  • Learn how to listen.
  • Communicate clearly and concisely.
  • Manage your emotions under pressure.
  • Work together when everything feels like it’s falling apart.

You start realizing that these are the same lessons great athletes, entrepreneurs, and leaders talk about.

The game just provides an immediate feedback loop. Fail to communicate, you lose. Tunnel vision on one enemy, you get blindsided. Mismanage your materials, you crumble in endgame.

It’s character development, gamified.

The thing about competitive Fortnite players, is that they’re already elite performers. They’ve climbed the ladder through sheer willpower, instinct, and obsessive drive. They’re not just playing after school for fun; they’re competing at a world-class level and still have to attend band class (I’m not exaggerating, one of the best players in the world has missed finals because his mom wouldn’t let him miss it, rip $50,000) So the job of a coach isn’t to make them better at Fortnite—it’s to help them grow as individuals.

You’re helping them refine the same qualities that got them there: focus, confidence, discipline, and self-awareness.

And that’s the paradox: The players don’t need to practice their aim or game mechanics, the bottleneck is almost always psychological. You’re no longer teaching inputs, you’re teaching insight.

The Beautiful Part: Their Natural Drive

These kids are hungry. They wake up wanting to improve. They’ll replay their mistakes hundreds of times until they understand every misstep. That level of obsession is something you have to learn to guide. From a coaching perspective, it’s a gift. They’re open to lessons, as long as those lessons feel earned. But to reach them, you have to walk what I call the respect dance.

The “Respect Dance” and the Culture of Ego In the Fortnite scene, ego isn’t an insult—it’s currency. Confidence is how you survive. When you’re surrounded by hundreds of players who all believe they’re destined to be the next grand finalist, self-belief becomes your armor. In fortnite, theres 100 players that load into a game, and usually 70 viable places to get loot. In finals lobbies, how do you decide who goes where? Pick a random spot every game and hope for the best? Commit to a spot and have 5 teams land on you? This has evolved over the years and ego plays a huge part.

That makes coaching tricky. You can’t simply walk in and start giving orders. These players have spent years trusting only themselves and establishing themselves as ‘the best’. You have to earn their trust.

There’s always that unspoken question in their minds: “If you’re coaching me, doesn’t that mean you think you’re better than me?" "If you’re better than me, why aren’t you the one competing?”

That question used to kill coaching before it even began. For a long time, it was almost taboo to have a coach. Only recently did that begin to change. When top professionals started hiring coaches who didn’t even play the game, it cracked open the door. People began realizing that great coaching isn’t about being good at the game, it’s about perspective, pattern recognition, and emotional intelligence. Even now, coaching isn’t universally accepted. Some players swear by it; others still see it as unnecessary. The key is maturity -- both in the coach and the player. Coaching a 16-year-old about patience, emotional control, and communication requires more than game knowledge.

The Complexity of Fortnite: IGLs and Fraggers Fortnite’s skill set is split down the middle. You have fraggers—players who thrive on instinct, speed, aggression having the highest odds to win any fight in any situation. They’re the ones who take the fights and play on pure mechanical flow. You always need this to be successful in the game, without it people will land on you, or fight you if they know it’s you for ‘free loot’. Then you have IGLs (In-Game Leaders)—the brains of the operation. They control pacing, decision-making, and macro movement. They’re constantly processing information: storm position, material counts, third-party risk, player rotations, storm surge, etc

The two roles depend on each other but also clash constantly. One wants to push a fight. The other wants to plan. One plays by instinct, the other by map awareness. Finding harmony between those two personalities—especially among teenagers—is one of the hardest parts of coaching. But when it works, it’s magic. When you get a duo where the IGL trusts the fragger and the fragger respects the IGL’s calls, you see a level of synchronization that feels like art. It’s intuition and intelligence merging into one flow state.

Coaching in traditional sports is understood and accepted. You don’t question why an NBA coach isn’t out there dunking. But in esports, the line between teacher and player is blurry because the field is new. The hierarchy isn’t fully defined yet. As an esports coach, you’re building the culture as you go. You’re shaping what mentorship even means in this space. The core values are the same. Trust, teamwork, communication, but the delivery mechanism has changed. You’re speaking in their language: edits, rotations, loadouts, and zones. But beneath all of it, you’re really teaching values.

What’s most fascinating about competitive Fortnite isn’t the flashy plays or big prize pools, it’s the developmental psychology happening underneath. These are kids learning emotional intelligence through a battle royale.

They’re learning:

  • accountability by losing because of poor decisions.
  • communication by needing to speak calmly in chaos.
  • teamwork not through lectures, but through shared survival.

Final Thoughts: Beyond the Game Coaching Fortnite is not about teaching kids to win tournaments. It’s about teaching them how to think, how to grow, and how to handle failure. Competitive gaming is still young, and the idea of structured mentorship is even younger. But it’s coming. And as it matures, it will produce not just better players, but better people. Because when done right, esports coaching doesn’t just build champions. It builds character.